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The SEO, SEM, PPC and Content Marketing blog for SEMrush users.

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The Complete Guide to Google Analytics Direct Traffic

2024-05-17 21:13:00

The Complete Guide to Google Analytics Direct Traffic

Learn how to manage Google Analytics direct traffic to improve your website’s health and performance.

What Is a Niche Market? How to Find Yours (Plus Examples)

2024-05-17 18:43:00

What Is a Niche Market? How to Find Yours (Plus Examples)

Niche markets are more targeted segments of a larger market. Learn how to find and target a profitable niche.

13 Top Social Media Monitoring Tools to Use in 2024

2024-05-17 17:41:00

13 Top Social Media Monitoring Tools to Use in 2024

Learn about social media monitoring and check out some tools that can help you do it.

Quality Content: What It Is + 10 Actionable Tips for Success

2024-05-17 16:49:00

Quality Content: What It Is + 10 Actionable Tips for Success

Learn our top tips for creating high-quality content that ranks and drives sales.

The Ultimate Guide To Social Media Marketing: Strategies & Tips

2024-05-17 09:16:00

The Ultimate Guide To Social Media Marketing: Strategies & Tips

Here, we’ll show you what social media marketing is, explain why your business should be on social media, and give you valuable strategies and tips that won’t require much time, money, and effort.

Analyzing Google's March 2024 Core Update

2024-05-16 20:15:00

Analyzing Google's March 2024 Core Update

On March 5, 2024, Google announced the launch of the March 2024 Core Update. The update is without doubt, one of the most significant SEO events of 2024. This is due to a variety of reasons related to the nature of the rollout, its relationship to the Helpful Content Update, the unique statements coming out of Google, the current state of the web, and more.

7 Small Business Marketing Challenges & How to Overcome Them

2024-05-16 17:25:00

7 Small Business Marketing Challenges & How to Overcome Them

Typical small business marketing challenges include limited budgets and difficulty reaching target audiences.

7 of the Biggest Marketing Problems & How to Solve Them

2024-05-16 16:55:00

7 of the Biggest Marketing Problems & How to Solve Them

Learn about seven key problems marketers face in 2024 and how to overcome them to grow your business.

AI in Content Marketing: Benefits, Challenges & How to Use It

2024-05-16 16:20:00

AI in Content Marketing: Benefits, Challenges & How to Use It

Learn how to use AI for more effective content marketing. And see which tools can help you get better results.

The ROI of SEO: How to Measure SEO ROI (with Formulas)

2024-05-15 19:41:00

The ROI of SEO: How to Measure SEO ROI (with Formulas)

SEO ROI measures how much revenue SEO generates compared to its cost. Learn how to measure it.

What a Content Hub Is & How to Create One (+ Examples)

2024-05-15 16:35:00

What a Content Hub Is & How to Create One (+ Examples)

Content hubs organize and centralize all your content related to a main topic. Learn how they can work for you.

Mastering Heading Tags: Meaning, Examples, & Pro Tips

2024-05-14 21:40:00

Mastering Heading Tags: Meaning, Examples, & Pro Tips

What are heading tags, and why do they matter? Get expert tips and real-life examples to optimize headings right here.

A Simple Guide to Seed Keywords (+5 Ways to Find Them)

2024-05-14 20:41:00

A Simple Guide to Seed Keywords (+5 Ways to Find Them)

Learn what seed keywords are and why they’re important. Plus, get five ways to find more seed keywords.

Cost Per Click: Definition, Why It Matters + How to Measure CPC

2024-05-14 19:23:00

Cost Per Click: Definition, Why It Matters + How to Measure CPC

CPC is the amount you pay each time a user clicks on your ad. Know its pros and cons plus how to lower it.

JavaScript Rendering: What It Is and How to Handle It

2024-05-14 18:30:00

JavaScript Rendering: What It Is and How to Handle It

Learn how JavaScript rendering works and its impact on your site’s performance and search engine visibility.

Remarketing Campaign 101: Definition, Types, and Tips

2024-05-14 17:58:00

Remarketing Campaign 101: Definition, Types, and Tips

Learn how to create your first remarketing campaign to reengage your audience and drive repeat purchases.

18 Content Promotion Strategies to Use in 2024

2024-05-14 17:19:00

18 Content Promotion Strategies to Use in 2024

Content promotion can increase visibility, enhance engagement, and grow your audience. Learn how.

How to Perform a Full Ecommerce Website Audit

2024-05-14 16:30:00

How to Perform a Full Ecommerce Website Audit

Learn how to do an ecommerce website audit for better SEO results, happier customers, and more sales.

Over-Optimization in SEO: What It Is & How to Avoid It

2024-05-14 16:02:00

Over-Optimization in SEO: What It Is & How to Avoid It

Find out why over-optimization is bad for SEO and follow our tips to achieve natural, effective results.

How to Run a Successful SEO Campaign in 2024

2024-05-10 19:04:00

How to Run a Successful SEO Campaign in 2024

An SEO campaign is an organized effort to improve a website’s rankings in search engines. Learn more.